Analytics & Conversion Tracking so you know what really works
We set up GA4, Google Tag Manager and live dashboards so you can see which channel, campaign and page brings every lead and sale.
You can’t grow what you can’t measure
Most businesses spend on SEO, ads and social media without knowing which one brings customers. Without tracking, budgets go to the wrong places and good campaigns get cut.
Our analytics service gives you clear, trustworthy numbers. We track forms, calls, WhatsApp clicks and sales, then turn the data into simple dashboards and decisions.
With proper tracking you can:
- See cost per lead for every channel
- Find your best pages and campaigns
- Stop wasting budget on what doesn’t convert
- Make faster, smarter decisions
- Prove marketing ROI
Our analytics services
Everything you need to measure marketing properly.
Google Analytics 4 setup
A clean GA4 setup with the events and conversions that matter to your business.
- Property and data stream setup
- Key events and conversions
- Consent mode
Google Tag Manager
All your tracking tags managed in one place, without slowing your website.
- Form, call and WhatsApp tracking
- Google Ads and Meta pixel
- Enhanced conversions
Live dashboards
Looker Studio dashboards that show the numbers you care about.
- Leads and sales by channel
- SEO and ads in one view
- Shareable with your team
Search Console & SEO insights
Understand which searches bring visitors and where to improve.
- Search Console setup
- Keyword and page insights
- Indexing monitoring
How we set up your analytics
Tracking audit
We check what is tracked today and what is missing or broken.
Measurement plan
We agree on the key events and goals for your business.
Implementation
We set up GA4, Tag Manager, pixels and Search Console.
Testing
We test every conversion so the numbers are accurate.
Dashboards
We build a live dashboard tailored to your goals.
Insights
We review the data with you and recommend next steps.
Why choose us for analytics
Accurate data
Every event is tested so you can trust the numbers.
Privacy-aware
Consent mode and responsible data collection.
Plain-English reports
Dashboards anyone on your team can understand.
Fast and lightweight
Tracking that doesn’t slow your website down.
Marketing experience
We know which numbers drive real decisions.
Ongoing support
We keep tracking working as your website changes.
Businesses we’ve helped grow
A few of the businesses we work with across Uttarakhand and beyond.
Yoga school · RishikeshRishikesh Yoga Valley
₹3 lakh+ revenue per month
- Web development
- SEO
- Google Ads
- Social media marketing
- Email marketing
- Lead handling
Analytics & tracking: what every business should measure
The 5 numbers every business should track
- Leads by channel: Google, Maps, ads, social, direct
- Cost per lead for every paid campaign
- Conversion rate of your key pages
- Calls and WhatsApp clicks, not just forms
- Revenue from online leads where possible
Why GA4 alone isn’t enough
Google Analytics 4 is powerful but complicated, and by default it misses calls and WhatsApp clicks. We set up Tag Manager events, connect Search Console and ads data, and build a simple dashboard so you see the full picture in one place.
Common tracking mistakes we fix
- GA4 installed but no conversions set up
- Calls and WhatsApp clicks not tracked at all
- Google Ads optimising for page views instead of leads
- Duplicate tracking codes inflating numbers
- No link between Search Console, GA4 and ads data
What your dashboard shows
- Leads this month by channel (SEO, Maps, ads, social, direct)
- Cost per lead for each campaign
- Top pages and keywords bringing enquiries
- Month-on-month trend for traffic and leads
Analytics & Tracking for your industry
We’ve done the most work in yoga, travel, transport and local services. These are industries where Dehradun and Rishikesh businesses compete for the same customers, and where we know exactly what people search for.
Dehradun & all of Uttarakhand
Our office is in Harrawala, Dehradun, and we work with businesses across the city:
- Rajpur Road
- Harrawala
- Clement Town
- Prem Nagar
- Ballupur
- Sahastradhara Road
- Jakhan
- ISBT & Majra
- Doiwala
- Vikasnagar
- IT Park
- Selaqui
We also serve clients across Uttarakhand and the rest of India:
- Rishikesh
- Haridwar
- Mussoorie
- Roorkee
- Haldwani
- Nainital
- Rudrapur
- Kashipur
- All India
Most work is done online, with calls and WhatsApp updates, so your location never slows anything down.
“I got my website designed from them and it looks amazing! The layout is modern, fast, and perfectly mobile-friendly. These guys really understand web development and digital marketing together.”
“I have made wordpress website and said for on-page seo for my site and vivek did exception job.... he told me from basic to future plan that i can implement... great knowledge and also helpful with queries...”
“Very supportive and honest team. They customized a digital marketing plan based on my small business budget and still delivered great results. Best experience so far!”
“One of my friends got his startup website done by them after my suggestion, and he couldn’t stop praising their creativity. They really know how to bring ideas to life online.”
Analytics & Tracking: common questions
What is conversion tracking?
Conversion tracking records when a visitor completes a valuable action, such as submitting a form, calling you, clicking WhatsApp or buying. It shows which channel and campaign brought each customer.
Do I need Google Tag Manager?
Tag Manager makes it easier and faster to add and manage tracking without changing your website code each time. We recommend it for any business running ads.
Can you track phone calls and WhatsApp clicks?
Yes. We track clicks on call and WhatsApp buttons, and we can add call tracking for ads.
Is analytics included in your marketing plans?
Basic tracking and monthly reports are included in all our digital marketing plans. Advanced setups and custom dashboards are quoted separately.
Is tracking legal and privacy-safe?
Yes. We set up consent mode and collect only the data needed to measure marketing, never personal data without consent.
How long does analytics setup take?
A standard GA4, Tag Manager and conversion setup usually takes 3–5 working days, including testing.
Can you set up tracking on WordPress, Shopify or Wix?
Yes. We set up tracking on all major platforms and custom websites.
Get more from every channel
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Get a free 30-minute strategy call. We’ll review your website, your competitors and the fastest wins for your business.